Cultic Studies Journal, Vol. 8, No. 2, 1991, Page 20
even resentful of many cults‟ activities, at the same time they opposed anti-cult legislation,
concluding that it might weaken First Amendment protection of all religions40.
After the debacle of Jonestown and the press coverage of the indictments of the Reverend
Moon for income tax fraud, of Guru Maharaj Ji for massive corruption, and of EST‟s Werner
Erhard for scandalous and illegal behavior, cults became even more suspect. The media that
provided evangelicals access to huge audiences also provided the information that discredited
them and reduced their recruitment as even they became involved in a series of sex and
fraud scandals --Jim Bakker and Jimmy Swaggert41.
The result has been not the disappearance of cults but rather their adoption of a low profile.
Many cults have been attempting to acculturate and pass into the mainstream of American
churches as new sects or denominations, as had been done in the past. Even if these
contemporary cults fade away (which happens occasionally), they will be followed by a host of
new ones with even more deviant doctrines, such as the emergence of the Satanic cults.
Change, adversity, and threats to traditional cultural values always result in the emergence of
new religious or secular communities (some may be imported from abroad like the Rastafari-
an)42.
New ideas and sects are not necessarily bad and should not be rejected or condemned out of
hand. Quite the contrary, dissent is a part of both the American and European religious past.
So long as people seek philosophical and psychological truths, so long as they need
reassurance and hope, and so long as change threatens their traditional values and culture,
there will always be new preachers to provide answers and stability. As one historian wrote:
If "passion for community becomes a mutual evasion of all responsibility, a haven for the
undisciplined and bored, the paranoid and amoral...[If] sensitivity groups, through mere
amateurishness or sheer quackery, descend from a level of rescue and redemption to one of
abandonment and exploitation..."43 cults will meet opposition, disdain, and community anger.
If, on the other hand, cults desist from unethical proselytization, desist from separating
parents and children, desist from insisting that they alone have a monopoly on truth, these
new cults --whether strange, alien, or more in the mainstream --can be accepted.
References
1. Natalie Isser and Lita Schwartz, History of Conversion and Contemporary Cults (New York:
Peter Lang, 1988) 1-3.
2. Natalie Isser and Lita Schwartz, "Charismatic Leadership: A Case in Point," Cultic Studies
Journal 3 (no.1, 1986): 57-55.
3. S.V. Levine, "The Role of Psychiatry in the Phenomenon of Cults," in S.C. Feinstein et al.
(eds.), Adolescent Psychiatry, (Chicago: U of Chicago P, 1980) 8, 123-125 M. Herbert
Danziger, "Towards a Redefinition of Sect and Cult..." Comparative Social Research 10
(1987): 113-23.
4. Natalie Isser and Lita Schwartz, "Psychohistory and Conversion," in Jerrold Atlas (ed.),
Psychology and History (New York: Psychohistory, 1986) 142-51.
5. Some writers as late as the 1960s still considered the Mennonites a cult, cf. Walter R.
Martin, The Kingdom of the Cults (Grand Rapids: Zondervan, 1965).
6. Hartzell Spence, The Story of America’s Religions (New York: Abingdon, 1960) 1-36.
7. Natalie Isser, "Protestants and Proselytization During the Second French Empire," Journal
of Church and State 30 (Winter 1988): 51-70.
8. Sydney E. Ahlstrom, A Religious History of the American People (New Haven: Yale UP,
1972) 403-438 c.f. Edwin Scott Gaustad, A Religious History of America (New York:
Harper &Row, 1966).
even resentful of many cults‟ activities, at the same time they opposed anti-cult legislation,
concluding that it might weaken First Amendment protection of all religions40.
After the debacle of Jonestown and the press coverage of the indictments of the Reverend
Moon for income tax fraud, of Guru Maharaj Ji for massive corruption, and of EST‟s Werner
Erhard for scandalous and illegal behavior, cults became even more suspect. The media that
provided evangelicals access to huge audiences also provided the information that discredited
them and reduced their recruitment as even they became involved in a series of sex and
fraud scandals --Jim Bakker and Jimmy Swaggert41.
The result has been not the disappearance of cults but rather their adoption of a low profile.
Many cults have been attempting to acculturate and pass into the mainstream of American
churches as new sects or denominations, as had been done in the past. Even if these
contemporary cults fade away (which happens occasionally), they will be followed by a host of
new ones with even more deviant doctrines, such as the emergence of the Satanic cults.
Change, adversity, and threats to traditional cultural values always result in the emergence of
new religious or secular communities (some may be imported from abroad like the Rastafari-
an)42.
New ideas and sects are not necessarily bad and should not be rejected or condemned out of
hand. Quite the contrary, dissent is a part of both the American and European religious past.
So long as people seek philosophical and psychological truths, so long as they need
reassurance and hope, and so long as change threatens their traditional values and culture,
there will always be new preachers to provide answers and stability. As one historian wrote:
If "passion for community becomes a mutual evasion of all responsibility, a haven for the
undisciplined and bored, the paranoid and amoral...[If] sensitivity groups, through mere
amateurishness or sheer quackery, descend from a level of rescue and redemption to one of
abandonment and exploitation..."43 cults will meet opposition, disdain, and community anger.
If, on the other hand, cults desist from unethical proselytization, desist from separating
parents and children, desist from insisting that they alone have a monopoly on truth, these
new cults --whether strange, alien, or more in the mainstream --can be accepted.
References
1. Natalie Isser and Lita Schwartz, History of Conversion and Contemporary Cults (New York:
Peter Lang, 1988) 1-3.
2. Natalie Isser and Lita Schwartz, "Charismatic Leadership: A Case in Point," Cultic Studies
Journal 3 (no.1, 1986): 57-55.
3. S.V. Levine, "The Role of Psychiatry in the Phenomenon of Cults," in S.C. Feinstein et al.
(eds.), Adolescent Psychiatry, (Chicago: U of Chicago P, 1980) 8, 123-125 M. Herbert
Danziger, "Towards a Redefinition of Sect and Cult..." Comparative Social Research 10
(1987): 113-23.
4. Natalie Isser and Lita Schwartz, "Psychohistory and Conversion," in Jerrold Atlas (ed.),
Psychology and History (New York: Psychohistory, 1986) 142-51.
5. Some writers as late as the 1960s still considered the Mennonites a cult, cf. Walter R.
Martin, The Kingdom of the Cults (Grand Rapids: Zondervan, 1965).
6. Hartzell Spence, The Story of America’s Religions (New York: Abingdon, 1960) 1-36.
7. Natalie Isser, "Protestants and Proselytization During the Second French Empire," Journal
of Church and State 30 (Winter 1988): 51-70.
8. Sydney E. Ahlstrom, A Religious History of the American People (New Haven: Yale UP,
1972) 403-438 c.f. Edwin Scott Gaustad, A Religious History of America (New York:
Harper &Row, 1966).




















































































































